Concept – “The Wada Within”

• Legacy: A celebrated name in Indian haute couture, known for reviving and reinterpreting traditional Indian craftsmanship.

• Design Philosophy: Regal, detailed, rooted in heritage, yet fashion-forward.

• Audience: Affluent clientele seeking couture with cultural soul and architectural grandeur.

• Core Inspiration: The historic Shaniwar Wada, an 18th-century palace fort in Pune, reflecting Maratha opulence, geometry, and symbolism.

• Metaphor: Just as Shaniwar Wada housed generations and secrets within its walls, Pankaj Desai’s creations contain layers of tradition, power, and grace.